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02/03/2025 By : Nida Kapadia

January 2025 Visitation Shows the Cayman Islands is in High Demand

The Cayman Islands welcomed 41,418 stayover visitors in January 2025. This was an increase of 7.7% year over year and the second-best January in recorded history setting the destination on pace for a strong 2025.

“January’s record numbers demonstrate the resilience of the Cayman Islands tourism industry and we look forward to seeing an increase in visitation throughout 2025,” said the Hon. Kenneth Bryan, Deputy Premier and Minister of Tourism and Ports.

The United States continued to show steady growth with visitor numbers increasing by 8.8% when compared to January 2024. Visitors from the Northeast, Midwest and South of the United States recorded growth in visitation fueled by seat capacity increases in the key markets of Miami via American Airlines, Boston via JetBlue and Chicago via United Airlines and new service in Orlando via Southwest and Minneapolis/St. Paul via Delta Air Lines.

The seat capacity increase and new services from the United States can be attributed to a dedicated aviation strategy by the Cayman Islands Department of Tourism (CIDOT) including a Q4 2024 investment in geotargeted advertising campaigns with airline partners to drive visitation from key U.S. gateways.

Canada remained a key market for visitation showing robust growth with its visitor numbers increasing by 10.3% compared to January 2024, representing more than 10% of the total stayover arrivals for January 2025.

In the UK & Ireland, January arrivals declined by 7.7% and the number of visitors from Europe were 6.6% lower than the same period in 2024. Latin America represented marginal growth at 1.2%.

Remarking on January’s results, Director of Tourism, Mrs. Rosa Harris stated, “This achievement is a testament to our strategic and steady approach to rebuilding visitor confidence and demand through our marketing and business development efforts.”

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The Cayman Islands Department of Tourism (CIDOT) supports the overall strategic objectives of the destination by providing reliable statistical data, useful information and analysis for future planning, decision making and policy formulation. CIDOT provides online statistical data in an easy-to-use format for persons requiring tourism related figures.

To view visitation statistics please visit: www.ourcayman.ky

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